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AdExchanger - AdExchanger

Huge Issue On The November 2020 Ballot – No, Not That One. ... International arm Dentsu Aegis Network dragged down the group as organic revenue declined ...

Facebook's Q1 Ad Demand Was Way Down Due To ... - AdExchanger

29 Apr 2020 ... The pullback in ad spend was not limited to the little guys however, said Dave Wehner, Facebook's CFO. Gaming, ecommerce and digital were ...

Publisher CPMs Are Down – But Not Everyone's ... - AdExchanger

Publisher CPMs Are Down – But Not Everyone's Equally Affected. by Sarah Sluis // Tuesday, April 14th, 2020 – 12:11 pm. Share: Although the coronavirus ...

Ad Spend On Facebook Down More Than 31% In ... - AdExchanger

22 Jul 2020 ... Name (required). Email (will not be published) (required). Website.

OMG: Programmatic And Social CPMs Are Down ... - AdExchanger

13 May 2020 ... Not all video sellers have a glut of expensive inventory. Tubi and Pluto TV, for instance, sell through dynamically priced auctions, and are clearing ...

Facebook Is Killing Off Its Web Supply In Audience ... - AdExchanger

5 Feb 2020 ... Beginning on April 11, Audience Network will no longer fill any ad ... Although Facebook is doubling down on apps in Audience Network for ...

Twitter Had A Good Quarter As It Doubles Down On ... - AdExchanger

6 Feb 2020 ... Twitter Had A Good Quarter As It Doubles Down On Ad Server ... been higher if not for the bugs in Twitter's personalization and data settings.

Programmatic: Break It Down To Build It Back Up | AdExchanger

7 May 2019 ... She knew enough to know that programmatic was not functioning as sold, and yet she wanted all these algorithmic and data tools to finally get ...

A Simple Question No One In Ad Tech Will Answer | AdExchanger

7 Nov 2019 ... It comes down to engineering the ability to key on a different identifier and creating the linkages (or licensing the linkages). From an adtech/ ...

Live Industry Updates: Publicis Sapient Freezes ... - AdExchanger

6 days ago ... Guardian To Cut 180 Jobs, Revenue Likely Down By More Than $31 Million This Year. It's not a good day for the media. One day after Vox ...

AdExchanger | News and Views on Data-Driven Digital Advertising ...

AdExchanger provides news, analysis and events dedicated to the ... to request ads and claim revenue for an enormous number of fake user devices. ... New laws, ad blocking and OS/browser changes have turned the industry upside down.

Why Do Mobile Users Not Buy On Mobile? | AdExchanger

5 Sep 2014 ... So why does desktop have a 54% higher conversion rate on those ad clicks? It boils down to issues like privacy, convenience and functionality, ...

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